BSB — also known as Berkat Semangat Baru and Bangun Semangat Bersama — moves containers and manages vessel space across Indonesia. The company struggled with no cohesive brand and an outdated internally-built site. We rebranded Berkat Semangat Baru from the ground up and designed and built dedicated bilingual websites for both operating accounts, assisting with photography and videography along the way.
Stakeholder workshops, audience research and a clear map of what success looks like.
Wireframes, visual direction and interactive prototypes refined with the team.
Engineering and testing to ensure a smooth handover.
BSB now has a consistent brand system and two live, responsive sites which includes email forwarding, WhatsApp and social integration, and a job board that the team runs independently.
“It now feels like a proper brand presence instead of just a basic website — clearer, more premium, more intentional.”